Spectra Laboratories Printed Materials Redesign
Graphic design project for Spectra Laboratories, a division of Fresenius Medical Care North America.
The project focused on redesigning several printed materials, including the Lab Draw Calendar, Collection Guide Information Charts in various sizes, and Specimen Guides and additional laboratory procedures.
By optimizing the layout and design of these materials, I aimed to enhance clarity, improve usability, and streamline laboratory workflows. The redesigned materials now provide a more intuitive and efficient experience for both patients and healthcare professionals.
Agency
Wunderman Thompson Performance Marketing
Project Management
Michelle Oiler
Art Direction
LKN
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