This project involved creating a unique illustration style for IMPROV, a California-based company offering online courses for aspiring drivers (both private and commercial).

After collaborating with IMPROV to understand their vision, I developed a distinctive illustration style that is both informative and engaging. This core style served as the foundation for a series of custom illustrations and animations.

These visuals depicted critical driving scenarios, making it easier for learners to grasp key concepts and safe driving strategies. The use of animation further enhanced the impact, bringing these scenarios to life and fostering a deeper understanding of road safety.