QIAGEN Human ID Key Visuals
To strengthen its international communication strategy, QIAGEN sought the expertise of GENERATION DESIGN to create a visually compelling set of Key Visuals.
The goal was to effectively convey the diverse range of QIAGEN products and technologies offered in the field of Human Identification.
These Key Visuals would serve as powerful tools to illustrate the company’s capabilities in molecular forensics, assault sample analysis, disaster victim identification, paternity & kinship testing, and anthropology, ultimately enhancing QIAGEN’s brand recognition and positioning as a leading provider of innovative solutions in this critical area.
Agency
Generation Design
Project Management
Ana-Marija Scheibler, Anna Petersen
Art Direction
LKN
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